
Make it stand out
People & Culture
Our Purpose
At Premier Racquet Clubs, our purpose is simple yet powerful:
To create exceptional racquet experiences on court and build communities and relationships beyond it.
Guided by this purpose, we are committed to making a positive impact far beyond tennis, pickleball, and padel. We see every club, every program, and every member touchpoint as an opportunity to inspire, connect, and grow together.
With thriving clubs in Toronto, Markham, Brampton, and Mississauga—and more opening soon—PRC has immense potential to make a meaningful difference. By focusing on what’s authentic to us—sport, wellness, and community—we are zeroing in on the issues where we can play a leadership role and use our voice.
Core Values
Excellence: On court and off, we strive to deliver world-class programs, coaching, and service.
Education: We belive continued education is essentially for us to be our best.
Community: We believe sport should bring people together and create lifelong connections.
Innovation: We are bold in reimagining the racquet club experience through new programs, technology, and member engagement.
Integrity: We lead with transparency, fairness, and trust in all that we do.
Impact: Every PRC initiative is designed to serve our members, partners, and broader community.
Departments
BUSINESS
Brand & Marketing: Our marketing team shapes how PRC is experienced by members, families, and fans. From campaigns like Own the Court to digital content, they bring the spirit of PRC to life and ensure our story is shared widely.
Partnerships & Business Development: This team drives sponsorships, partnerships, and new opportunities to grow PRC’s reach. They work with leading brands and community organizations to build sustainable, impactful collaborations.
Public Relations & Communications: Responsible for PRC’s reputation and messaging, the PR team creates media opportunities, tells member stories, and ensures our voice reflects our values in every community we serve.
Technology & Innovation: From court booking systems to digital training modules, our tech team powers the PRC experience. They ensure our members and staff have access to tools that make participation seamless and engaging.
CLUB OPERATIONS
Programming & Coaching: Our coaches and directors deliver world-class tennis, pickleball, and padel instruction. They create pathways for beginners to high-performance athletes, inspiring improvement at every level.
High Performance (HP): PRC’s HP programs develop the next generation of provincial, national, and international players through professional coaching, training, and competition opportunities.
Membership Experience: Our Club Supervisors and front-desk teams make PRC feel like home. From onboarding to daily service, they focus on delivering an exceptional, personal experience.
Events & Socials: From Club Championships to PRC Day, our events team makes sure our clubs are buzzing with excitement, connection, and celebration.
ADMINISTRATION
Corporate Communications: Communicates leadership updates, strategy, and culture across all PRC clubs. Builds alignment and ensures the PRC story is shared consistently.
Finance: Oversees budgets, billing, and financial planning. Ensures PRC remains on strong financial footing as we expand.
Legal & Compliance: Supports operations with contracts, compliance, and governance, protecting both the organization and our members.
People & Culture: Our staff are at the heart of PRC. This team ensures employees are supported, trained, and recognized, building a culture rooted in service excellence and growth.
Strategy & Business Planning: Shapes PRC’s long-term vision and execution plan—expansion, membership targets, and future projects—while ensuring today’s priorities are delivered with excellence.
Benefits & Perks:
Health & Wellness: Access to tennis, pickleball, and fitness programs,wellness events and a culture that values balance.
Financial Wellbeing: Competitive pay structure, career growth opportunities, and regular performance recognition.
Flexibility & Time Off: Statutory holidays, and flexible scheduling designed to support work–life balance.
Personal Development: Opportunities for professional certifications, coaching education, and leadership training to advance your career.
Growth & Inspiration: Leadership training, professional development, and community-building activities that help our team thrive on and off the court.
EMPLOYEE SPOTLIGHT
Brian Ma
“I started with PRC in 2023 when the Mississauga Club first opened. From day one, I felt like part of a family. Helping new members feel welcome and seeing their kids thrive in our programs is incredibly rewarding. No two days are alike—whether I’m helping with a new initiative or supporting an event, I always feel I’m making a difference. PRC is more than a workplace—it’s a community I’m proud to grow with.”